Why Your Prestashop Store Needs The Product Labels and Stickers Module

Ever thought a simple module installation could turn your Prestashop store into buyers’ favorite? Perhaps as a store owner, you might be missing out on utilising powerful ‘Prestashop addons’ that could help you hit your sales target real fast. 

The Product Labels and Stickers Module by FME is one of those innovative add-ons that can prove to be a game changer if used the right way. Not sure when you need to use it? Worry not, as we are about to discuss this in detail here. 

What is the Product Labels and Stickers Module?

By default, the Prestashop store doesn’t give you an option to add labels and stickers to your products on sale. You may need to add customized labels or stickers to inform potential customers about an offer by the seller. You may add words like New, On-sale, 50% off, or so many more on the products to attract more people to buy them. Hence, it could easily boost your revenue when used the right way. 

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How Prestashop Product Labels and Stickers Module Can Be Effective? 

To understand the effectiveness of this module, let’s consider an example of Mr. A, who is engaged in selling high-quality sports and fitness products. Mr. A’s website is receiving good traffic consistently, but his conversion rate is very low. 

He is concerned about that and, hence, decided to use the services of a Prestashop expert in this regard. The expert analyzed Mr. A’s website and came up with a few prominent reasons that might be keeping the conversion rate at a lower side. 

1. Mr. A’s e-commerce website is lacking mobile-friendly features, which might be frustrating for most potential customers. 
2. Mr. A is not able to convey his sale offer on specific products so potential customers couldn’t find them. 
3. The product pages don’t have convincing images to entice users into buying the items. 

The expert suggested that out of many factors, these three are mostly responsible for low conversions. For a solution to sell more on the Prestashop store, the expert suggested the following recommendations. 

1. First of all, Mr.A has to work on the mobile compatibility of his website. For that, he can go with testing and tweaking his website on different devices. 
2. To properly label the products, he needs to install the Prestashop Labels and Stickers Module, which will make things easy for him. 
3. Mr. A also has to work on using top-quality images on product pages so that more customers are attracted to the listings. The expert has advised using original product images or photos from the copyright-free websites. 

Since Mr.A couldn’t apply all the changes instantly, he has requested the professional to suggest one change that could quickly boost the conversion rate. The expert suggested going with the FME labels and stickers module, to which Mr. A agreed. 

After installing and using this module for 2 months, the website sales got better because: 

1. Mr. A was able to convey offers and promotions on products easily with a simple banner on top using this add-on. 
2. He made different offer rules for specific products that automated adding offers on different products. 
3. Potential customers could easily identify the items on sale during events, which avoided buyers' confusion and frustration. 
4. The timed-out promotions have also helped boost conversions because they created urgency in the potential buyers. 

Hence, the store sales got better by a significant percentage using the simple yet powerful module. 

Take Away

Sometimes, a small tweak in your website could lead to a significant improvement in your conversions, and this powerful module assures that. You don’t have to manually tweak all your products using this module, and it can be very effective in attracting customers and boosting sales. 

Frequently Asked Questions (FAQs)

1. What’s The Quickest Way of Displaying Sales Offers On My Prestashop Store? 

The FME Product labels and stickers module is one of the innovative ways to display sales, order before, and other such banners on your listings. 

2. Will Displaying Custom Text on My Product Listings Boost My Sales?

Yes, when you display text like limited time sale, only a few remaining, it will urge more potential customers to buy your products. 

3. What are the Different Product Label Types?

There are four types of product labels, namely descriptive labels, brand labels, informative labels, and grade labels,